Monthly Archives: July 2009
Loesch to Lead New Discovery/Hasbro Channel, Network to Launch Fall 2010
A solid choice by Discovery/Hasbro in Margaret Loesch as new President/CEO of the joint channel venture between Discovery Communications and Hasbro. The former chief of Crown Media/Hallmark Channel and of Fox Kids Network will start on Aug. 17, based in … Continue reading
Filed under branding, channel identity, industry news
Schleiff Joins Discovery- Talks Brand Vision, Future
Less than a month after leaving Crown Media Holdings, where he was president and CEO, Henry Schleiff has been named President of US cable network Investigation Discovery (commercially abbreviated as I.D.), the fact-based investigative content about culture, history and the … Continue reading
Filed under branding, industry news
2008-2009 Primetime Main Title Emmy Noms
After producing a few dozen main titles myself through the years, I can appreciate the work and dedication that goes into the craft. Hats off to the 2009 nominees, announced earlier today in Hollywood by Chandra Wilson and Jim Parsons. … Continue reading
Filed under industry news
MTV Refreshes Brand Across International Channels
MTV has launched an ambitious rebrand across 64 of their international channels. The brand assignment included on-air, web, and print elements for an international audience of 524 million viewers. The goal: cement the channel’s reputation as a powerhouse of youth-oriented … Continue reading
Filed under branding, channel identity, ident
First Look- Syfy “House of Imagination”
Sorry for lack of postings in the last week. I have been flying between London, New York, and LA, and with it some not so fun travel fatigue. Nothing that some new work won’t cure. Celebrating Syfy’s unique spin on … Continue reading
Filed under branding, channel identity, commercial, ident
