Monthly Archives: January 2011
Is this the New NBC Universal Logo?
*Update 1: LA Times Talks Peacock Demotion *Update 2: New corporate tagline: “Let’s make history. Again.” New NBC Universal CEO Steve Burke plans to officially unveil a newly redesigned (refreshed?) NBCU logo at the town hall company staff meeting later … Continue reading
Filed under Uncategorized
World, Say “He11o” to Eleven
January 26, Happy Australia Day! What better time to formally unveil Australia’s newest free to air television channel: Eleven. The joint venture between CBS Studios International and Channel Ten is aimed at the “distinctly youthful”, that is to say viewers … Continue reading
Filed under branding, channel identity, ident
An In-House Agency Look at TRTÉ’s Teen Strand Rebrand
In-house agencies have thrived in recent years. Though initially moreso as a result of a challenging economic climate, these in-house design-departments have succeeded in not only working alongside independent design and branding agencies for special projects but continue to produce … Continue reading
Filed under branding, channel identity, ident, opinion
(UK) Channel 4′s T4 Refreshes With Dancing Robots
After a competitive UK pitch last year, Channel 4′s T4 (16-34) has officially unveiled the new 2011 look. The on-air refresh comprises near 20 new robot-inspired idents (those droids can really move…) and an evolved on-screen presentation system. The idents … Continue reading
Filed under branding, channel identity, ident
Year in Review: 30 Top Memorable Channel Branding Campaigns from 2010
Happy New Year! Though 2010 has come and gone, we have a year of beautifully crafted and strategically minded bits of television identity work to look back on. From NBC Universal’s recent Chiller rebrand to idents from HBO, Channel 4, … Continue reading
Filed under branding, channel identity, ident, industry news, opinion
