Monthly Archives: November 2011
Fox Life’s Bright and Whimsical 2011 Rebrand
Just in. Fox International Channels has unveiled a new look for Fox Life. The female-skewed channel brand operates in a number of territories including Italy, Portugal, Japan, Latin America, and the Netherlands and offers a lineup of drama, reality, comedy, … Continue reading
Filed under branding, channel identity, ident
New Zealand’s Newest Premium Channel, SoHo, Launches With Bold New Identity
Some notable news from Australia/New Zealand, as NZ’s newest premium channel, SoHo, has launched. The channel has unveiled a comprehensive new brand identity and a boasts programming lineup that includes Game of Thrones, Boardwalk Empire, Dexter, True Blood, The Killing, … Continue reading
Filed under branding, channel identity, ident
China’s CCTV Unveils Kaleidescopic Image Spots
Today we go East to find China’s CCTV unveiling a refresh of its 15th Chinese channel, CCTV Documentary. Launched back in January 2011, CCTV was looking to reinterpret its voice and visual identity with a bold new series of image … Continue reading
Filed under branding, channel identity, ident
First Look at the New More4 Logo, Channel Repositioning in 2012
Channel 4′s chief exec David Abraham has revealed details of the next phase of “creative renewal” at C4′s upfront event earlier this week stating More4 will refocus as a lifestyle channel with a few international doc strands headed over to … Continue reading
Filed under branding, channel identity, ident
24hr Russian News Channel Kommersant Breaks Convention With Launch Identity
Some quirky and noteworthy channel launch work from Russia for you this morning. Hot off the presses (and is that milk being spilled on that gorgeous black armchair?) comes Kommersant, a new player in the 24-hour TV news landscape. The … Continue reading
Filed under branding, channel identity, ident
