Tag Archives: denny tu
Creative Agency Selection in 2009: Distinguishing the Indistinguishable
Whether you’re a client in advertising, broadcast, or commercial production, 2009 brings a brand new set of rules for how we search and select new creative agencies for rostering. With tense market conditions, budgets have grown increasingly conservative. Shorter production … Continue reading
Filed under opinion
Winning (and retaining) clients in 2009
The sky is falling. Well you’d certainly believe it if you’re reading any sort of news media these days. It seems just a few short years ago that broadcast design was all the buzz. Advancements in desktop technology saw in … Continue reading
Filed under opinion
Snapshot: One Second Discovery Channel ID
Creative agency Devilfish is behind these series of six spots for Discovery UK. All of the idents were filmed at speeds between 1000 and 2000 frames per second to capture and express the everyday in ways not seen before. The :30 … Continue reading
Filed under channel identity, ident
R/GA Motion Graphics Historical Reel 1977-2008
Founded in 1977 by the brothers Richard and Robert Greenberg, R/GA, as the company is now known, seems like it’s been around for decades. And well, it has. Their first motion graphics efforts consisted largely of television commercials, but ultimately … Continue reading
Filed under title design
Snapshot: Channel 4 Ident: Bowling
A quick look back at MPC’s previous work with the iconic logo, which has been made up of, from amongst other things, storage containers, Tokyo street signs, and a music festival stage. ( If you’d like to experience the full … Continue reading
Filed under branding, channel identity, industry news
New idents hail new year for BBC ALBA
Galsgow-based agency Design is Central has produced a series of idents for new-ish Scottish Gaelic language channel BBC ALBA. The idents based on the North Star are supplemented by a set of menu boards. The menus are based on the … Continue reading
Filed under branding, channel identity
Channel 4: Liverpool Street Station
On January 15, 2009, at 11 AM, a flash mob broke out in Liverpool Station to the surprise of hundreds of railway commuters, courtesy of Saatchi & Saatchi. Update 1/25/09: Here’s the MAKING Of Video Here’s the exclusive replay on … Continue reading
Filed under branding
Cartoon Network Rebrands for 2009
New year and new channel identity work already launching. My friends at LA-based Capacity rebrands category leader Cartoon Network for 2009. While the 2006 rebrand of NBC collected industry-wide attention for its distinctly interactive feel, the new brand assignment for … Continue reading
Filed under branding, channel identity
Design business to weather economic storm? Hopeful new research
When times are tough, the inclination is to cut discretionary spending to things like design and brand marketing. Not so fast says a new report out by the Design Council. The UK study reports that half of businesses: … are … Continue reading
Filed under industry news
UK Study: Design Business up in 2009
Some good news for a change. The Design Council has published a new study (Jan 2009) revealing 54% of UK businesses are planning to use design to help them survive the economic downturn. It’s National Survey of Firms, reveals that … Continue reading
Filed under industry news
