Tag Archives: promo
HBO Teases Season 4 ‘Big Love’
HBO released last week its much anticipated :90 teaser/promo for the fourth season of fan favourite (myself included) ‘Big Love’. The Emmy-nominated drama returns in the US on January 10, 2010 on HBO. The airy, minimalist spot features plural marrieds … Continue reading
Discovery Channel’s “Deadliest Catch” Campaign Sets Sail
A few years ago, a very talented producer who had worked for me at Autonomy told me that she was off to story produce a new show on Discovery called “Deadliest Catch”. The only thing I remember hearing about the … Continue reading
Filed under commercial, marketing, promo
One HD, Australia’s New 24/7 Sports Channel Launches
One HD is finally here. Australian Network TEN’s 24/7 digital sports channel launched a couple weeks ago with a nifty “countdown on a vault” thematic and a promo featuring some big name Aussie stars teasing the channel’s programming lineup. TEN … Continue reading
Filed under branding, channel identity, industry news
Previous Sky Cross Channels
A quick look back at some Sky cross channels. (By request) For my colleagues in the States who hadn’t seen the Sky spot, here you go. Of course, in Sept 2008, Sky Three (along with sister channels One and Two) … Continue reading
Filed under channel identity, promo
Who knew celebrity swearing could be so fun?
With Scrubs migrating from NBC to ABC this week, maybe we can finally repurpose that Channel 4 on-air promo people couldn’t stop talking about. Sadly- this could never run in the States. Here again are some of your favorites, including … Continue reading
Filed under channel identity, promo






