MTV Poland Turns Up the Volume With New Idents


Sharing a bit more work from network clients outside of the US & UK, our friends over at MTV Networks Polska/Poland have recently released some new identity work.

The new spots place themselves quite nicely within the larger MTV International rebrand that is rolling out across the world. You can see the newest idents from MTV Australia here. And some more MTVI work here, and here.

The :20 idents “Speaker” (completed in 2010) and “Lake” (late 2009) were helmed by Lithuanian-based KORB, with music being handled by Dublin-based Echolab. Special thanks to MTV Creative Director (previous Discovery Channel/BBDO CD) John Kwoka.

If you’re the type that’s interested in CG water, fog layering, and wireframe views, take a look at the Making Of Video, by reading on…


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Filed under branding, channel identity, ident

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